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  • Oct 23, 2026, 6:40 AM

    RE: toot.cat/@alexhelvetica/116184

    thinking about the rapid degradation of search after the push to remove directory structures and the concept of folders from people's operating systems and phones.

    thinking about how the early internet spawned Yahoo, a directory where people listed where to find websites about specific things,

    that didn't have a search engine at first,

    and only grew one of those later, after the directory had become enormous.

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  • Oct 23, 2026, 6:41 AM

    yahoo grew along with the Webring, which was similarly a group of affiliated websites that would link to each other as part of a community.

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  • Oct 23, 2026, 8:08 AM

    @munin also how far it precedes the commercialisation of the internet

    DoubleClick (and damned near the *entire* industry of digital marketing that spawned from it) was one of the worst things to happen to the internet, an ouroboros-making virus

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