I did something similar when ProPublica’s union stood up their strike fund GoFundMe. I also sent an email to the membership team at the company and asked they share with executive leadership saying:
1. I absolutely stood with the workers in their efforts as a long time reader.
2. Listed several of the specific demands the union effort wanted in a contract that were important to me as a reader with trust in ProPublica’s reporting.
3. I was suspending my monthly donation to ProPublica and sending that money instead to the strike fund.
4. Agreed to double my monthly donation to ProPublica if they agreed to a contract with the union.
By no means do I think I individually had a material sway, but it felt like a reasonable approach and made clear my position and how valuable ($$$) it was to me so that executives focused on numbers could understand.
And of course, I did renew and increase my donation last week when they announced a contract outline.