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canongatebookscanongatebooks@bookish.community
Feb 5, 2026, 12:29 PM
I have a general, open-ended question I'd welcome feedback on. We’re an independent publisher, so we have limited resources (however talented and brilliant we might be) and social media has become complicated. People are spread out more broadly and nothing really has the same impact for us that Twitter did for us once upon a time. We're trying to stay on top of things, but one possible approach has come up of starting a Substack (or possibly Ghost) and doing more in the way of newsletter content. Writing articles, sharing extracts, making it a whole thing, like a fun and creative Canongate journal…
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canongatebookscanongatebooks@bookish.community
Feb 5, 2026, 12:31 PM
But that's obviously one more thing for the pile, essentially another social media maw to endlessly feed. Does it seem like it would be worth it? Would you sign up? Any thoughts on what platform we should or shouldn't use, or type of content it would be good to have.
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canongatebookscanongatebooks@bookish.community
Feb 5, 2026, 12:31 PM
Do my ideas include a stationery corner just so I can talk about nice notebooks I find and a little so that they can become business expenses? MAYBE
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Sephstersephster@fosstodon.org
Feb 5, 2026, 12:49 PM
@canongatebooks personally I don't read things from Substack/Medium so I'm not sure I'm your target market. I will just continue to use Mastodon for checking content but whatever you move to, as long as it has an RSS feed, it shouldn't matter too much
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