Most importantly, build community around your writing, and not just online. Put up posters in your local area. Join relevant local groups and talk to them about it. For tech reviews, join makerspaces, repair cafes and maybe the men's shed.

Yes, that local audience is small and niche. *But*, it's also outside your existing social network. Those people know others via online channels who are too. The potential for discovery through genuine relationship-building is huge and mostly untapped.

(5/5)